B2B Marketing Expert Interview: Steven Grinberg, Marketing Director – Squirro
AI has been around for a while – but thanks to digitisation and its enabling technologies, like the cloud – it has become more prevalent and useful across a diverse range of industries. Where do you see AI’s greatest benefit…
ZOIS Web Design: Discover The 5 Secrets From Our Lead Developer…
If you missed our Case Study and the low-down on the project brief and how we came up with the web design, click here to get up to speed. Can you tell us a bit about your main objectives for…
Expert Interview: Maz Lopez, Head of Marketing, Boston Limited
“VR has the potential to change the world…in training, research, engineering, medicine and automotive industries.” Boston Limited were nominated at last year’s Tech Marketing and Innovation Awards, for the best use of AR/VR category. Could you tell us a little…
Expert Interview: Mark Chambers MD Syndicate Communications
Syndicate Communications has consistently won recognition for delivering a broad number of highly successful regional and national campaigns. What would you say are the key ingredients for your continued success? Syndicate has won a number of PRide awards over the…
CIPR PRide Nominations: Derbyshire Constabulary
What impact did your campaign have to be shortlisted for the PRide Awards 2018? Our Derbyshire Constabulary ‘Silent Night’ campaign was dreamt up when we realised just how irrelevant the usual “don’t drink and drive” message had become. That particular…
CIPR PRide Nominations: Liquid
What impact did your campaign have to be shortlisted for the PRide Awards 2018? Working on the Commonwealth Games handover ceremony in Brisbane and the subsequent homecoming party for Team England in Birmingham presented a unique set of PR challenges….
CIPR PRide Nominations: Syndicate Communications
What impact did your campaign have to be shortlisted for the PRide Awards 2018? The Shakespeare’s Celebrations campaign delivered impact through volume, reach and a positive tone of the media coverage. However, we feel that the campaign, through the parade…
B2B MARKETING EXPERT INTERVIEWS: Hannah Patel
What advice would you offer brands who wish to expand their marketing into new territories? Honestly, when it comes to breaking into new markets, I think the best advice is that you need to do your research around what your competitors…
CIPR PRide Nominations: TANK
What impact did your campaign have for your company to be shortlisted for the PRide Awards? Martin Stone, Associate Director at Tank: In July 2017, HR software specialists The Access Group appointed PR agency Tank to write a digital…
CIPR PRide Nominations: West Midlands Police
What impact did your campaign have to be shortlisted for the CIPR Awards? Stalking is an under-reported crime but its repercussions are potentially fatal. In situations where people are being stalked by controlling ex-partners. It is not uncommon for those…
CIPR PRide Nominations: NFU Mutual
What impact did your campaign have to be shortlisted for the CIPR Awards? Over the last decade, rural crime has grown from local small-scale crime to internationally organised theft on a massive scale and is now a major concern for…
CIPR PRide Nominations: Telford College
What impact did your campaign have to be shortlisted for the CIPR Awards? Telford College’s Define Your Future campaign saw a newly-merged organisation open and relaunch itself to students, businesses and the local community. The impact of the campaign saw…
B2B Marketing Expert Interviews: Isha Chander
Hello and welcome Isha. The company 6point6, where you are the Head of Marketing is a tech consultancy which has enjoyed huge rapid growth over a relatively short period of time. How would you describe the marketing ethos within the…