CIPR PRide Nominations: Telford College
What impact did your campaign have to be shortlisted for the CIPR Awards? Telford College’s Define Your Future campaign saw a newly-merged organisation open and relaunch itself to students, businesses and the local community. The impact of the campaign saw…
A celebration of home-grown creative talent
We’re back in town… Black Cliff Media are once again delighted to sponsor the Chartered Institute of Public Relations PRide Awards, which will be taking place at the Macdonald Burlington Hotel, Birmingham. This year brings with it a wealth of…
B2B Marketing Expert Interviews: Isha Chander
Hello and welcome Isha. The company 6point6, where you are the Head of Marketing is a tech consultancy which has enjoyed huge rapid growth over a relatively short period of time. How would you describe the marketing ethos within the…
B2B Marketing Expert Interviews – Johnny Walker
We’re very pleased to be joined today by Johnny Walker, Marketing Manager at We Are CONKER & Non Executive Director for My Community Bank who has kindly agreed to speak about growth hacking and marketing tactics. A very warm welcome…
Podcast#1: Ryan Collier, Senior Account Manager – Egress
Podcast#1 Jordan Copplestone: So I’m here with Ryan from Egress. Ryan, thanks very much for taking the time to speak to me. I just had a few questions from a marketing perspective, from within the industry. I’ll start with the…
Podcast Interview with Camila Luz, Event Marketing Manager – Logic Monitor
Podcast#2 For anyone yet to attend this trade-show (which is open to both the IT industry as well as the general public), it is a bedazzling assault on the senses. The exhibition space has an immense footfall of visitors. With…
B2B Marketing Expert Interviews – Petra Hauser
If I may start by asking, the company you founded, Exponential Business Hub has the mission statement: “We work with robots, AI, IoT and space, but we fight for the human factor.” Can you tell us a little more about…
B2B Marketing Expert Interviews – Hanns Schempp, Executive Marketing Advisor – Deutsche Telekom
Please let me begin by thanking you Hanns, for agreeing to take part, we’re very grateful to gain your insight into some of the areas that interest you and your thoughts on these. As someone with such an…
Interview with Melissa O’Gorman and Jonny Birkin of Media & Communications Department – Derbyshire Constabulary
A warm welcome to you both. If I may start by asking how difficult or challenging was this campaign, in terms of getting the balance right – between informing the public, making them aware of the danger and appealing for…
2018 in Colour!
We explain why this year’s Colour, isn’t all purple prose There’s a New Colour in Town It’s official, purple is ‘the’ colour of 2018! Not just any purple (there’s more than one?), this year’s purple is what the folks…
Experiential Marketing
Putting it all Down to Experience Experiential Marketing, a Rapidly Evolving Tool As the need to satisfy today’s consumers’ unquenchable thirst for unique products and services and the growing difficulty facing companies in generating dependable, brand loyalty – Experiential Marketing…
Using VR to Visualise a Story
Black Cliff Media Covers Virtually (VR)Everything at MTC, Coventry. A first for the Chartered Institute of Public Relations (CIPR) Midlands, this year’s science, technology, engineering & mathematics (STEM) workshop, held at the state-of-the-art Manufacturing Technology Centre (MTC) in Coventry, provided…
Brand Loyalty
In the past Brand Loyalty gave advertisers an easy ‘in’… There was a time when life seemed to move at a much more sedate pace. Past generations of people believed in a job-for-life, working for a single employer until they…