Podcast Interview with Christian Andersen, VP Product & Performance Marketing at T – Systems International GmbH

Christian Andersen podcast interview by Edward Loades

Our Managing Partner, Edward Loades caught up with Christian R. Andersen, Vice President, Product and Performance Marketing at T-Systems International at the DIGITALX 2019 event in Cologne.
Christian was kind enough to share with us his insights coming from over 20 years of marketing experience within ICT. We discussed marketing automation vs. account-based marketing approaches and the best content forms to engage and retain clients.

 

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Educated in Krakow and Vienna, with a working background in Marketing and Event Management gained in St. Petersburg, Paris and London. Maria has a strong interest in marketing and business development with a particular emphasis on visual content marketing and ABM strategy. She specialises in marketing strategy and managing Web Design, SEO and Graphic Design projects, both for start-up branding and full-service marketing campaigns.

Maria is a Co-Founder and Managing Partner of Black Cliff Media Ltd., a creative content marketing agency. She speaks fluent Polish, English and German, has recently started to cheat on her husband and two kids returning to her high-school love- basketball and taking up accordion as her second hobby.

Connect with Maria on LinkedIn

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