Interview with Melissa O’Gorman and Jonny Birkin of Media & Communications Department – Derbyshire Constabulary
A warm welcome to you both. If I may start by asking how difficult or challenging was this campaign, in terms of getting the balance right – between informing the public, making them aware of the danger and appealing for…
2018 in Colour!
We explain why this year’s Colour, isn’t all purple prose There’s a New Colour in Town It’s official, purple is ‘the’ colour of 2018! Not just any purple (there’s more than one?), this year’s purple is what the folks…
Experiential Marketing
Putting it all Down to Experience Experiential Marketing, a Rapidly Evolving Tool As the need to satisfy today’s consumers’ unquenchable thirst for unique products and services and the growing difficulty facing companies in generating dependable, brand loyalty – Experiential Marketing…
Using VR to Visualise a Story
Black Cliff Media Covers Virtually (VR)Everything at MTC, Coventry. A first for the Chartered Institute of Public Relations (CIPR) Midlands, this year’s science, technology, engineering & mathematics (STEM) workshop, held at the state-of-the-art Manufacturing Technology Centre (MTC) in Coventry, provided…
Brand Loyalty
In the past Brand Loyalty gave advertisers an easy ‘in’… There was a time when life seemed to move at a much more sedate pace. Past generations of people believed in a job-for-life, working for a single employer until they…
CIPR Pride Awards
From Black Cliff Media With Love Black Cliff Media was proud to sponsor this year’s regional, CIPR (Chartered Institute of Public Relations) PRide Awards. After a gruelling series of internal auditions (that we are not at liberty to disclose), it…